Children’s Hospital Foundation of Manitoba (CHFM)
Who They Are
Since 1971, with incredible donor support, the Children’s Hospital Foundation of Manitoba has raised more than $150 million to help sick and injured children from Manitoba, Northwestern Ontario, and Nunavut. Funds support important programs that bring comfort to sick children, life-saving equipment, and health research to improve the lives of children everywhere.
CHFM was looking to update their website. The previous website was tricky to navigate and they were looking for a visual refresh. The back-end administration system needed to be overhauled as well. They also wanted to tie in their existing donation software to the public-facing website so donations could work automatically and the two applications would connect with each other.
Our Solution
We spent some time reviewing their overall needs, discussing creative direction and determining the teams that would be involved in the project.
We were wanting to achieve the following:
A redesign of the overall look and feel
Build out a new, flexible administration back end
Integrate their donation software to automate workflows
Simplify the user experience
Reorganize the structure and build out new content
The Result
A beautiful website, of course! The CHFM team put in a ton of effort focusing on the overall structure and how they wanted to organize their information. We helped them with best practices and recommended solutions for user experience and interface. Once we knew what the new wireframe and navigation would look like, we could jump right in to design and development.
During the creative process we focused on:
Simplicity
User experience
Visual engagement
User interface
Accessibility
Mobile design
Once the creative process was approved, we made sure the administration system worked well with the new design. We created a robust back-end that allows CHFM to manage content, imagery and video. We added a ton of custom styling so they can build out their own landing pages for events and campaigns.
We also redesigned and developed their donation forms so they match the new creative direction, while ensuring they continue to tie in to their existing donation software. All-in-all we feel we achieved what we set out to accomplish.
Feel free to check out the website www.goodbear.ca
Client Testimonial
“Jeff and his staff are creative, talented and highly skilled. They put together a website that meets all our needs and achieves all our goals. It functions very well on desktop and mobile and reflects our brand. Our project required many custom solutions and ViewSource did an absolutely fantastic job rising to every challenge.”
Sara - Marketing + Communications Specialist
Your website is a key component – the most important in some cases – of your marketing strategy. Make sure it is doing what it needs to do for your business. We can also help you automate your workflow processes to save you time and money.